5th September 2008

The Mazda Kiyora to debut in Paris

posted in Car News, Mazda |

The Mazda Kiyora has been designed to be a lightweight, next generation, urban compact concept car that will be unveiled at the 2008 Paris International Motor Show which opens on Thursday, 2nd October.

Kiyora is an extension of the nagare (or “flow”) design language and this is a true first as it is the only compact vehicle Mazda have designed with this philosophy.

Mazda says the Kiyora rides upon an all-new lightweight platform designed to “pursue enhanced driving pleasure” which fits in with the cars title as Kiyora (means ‘clean and pure’ in Japanese) and represents the harmony between driving pleasure and environmental and safety features which brings the car in line with another Mazda slogan “Sustainable Zoom-Zoom”.

The concept of “Kiyora” was used to help designers to imagine a city car cutting cleanly through an urban landscape and that is why water has been used as the mainstay of the design theme hence the strong flowing lines and harmonic form.

It is also equipped with Mazda’s next generation 4 cylinder direct injection engine and also utilizes the company’s unique Smart Idle Stop System, which helps the car to achieve excellent fuel economy and low CO2 emissions so its technological advancement is not only skin deep.

Also on the Mazda section of the Paris Motorshow is the arrival of the eagerly anticipated Mazda Mx-5, as the all conquering roadster has had a recent facelift and coupled with the Mazda 6 will be featuring the all new 2.2 litre turbo diesel engine which should prove to be a huge hit in both cars.

Written by Peter Charalambous on the 5 Sep 2008 in Car News, Mazda |

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